
In 1962, Chevrolet introduced a (for the USA…) small car called Nova.
Sold well, with the exception of Spanish-speaking countries
Much scratching of well-groomed marketing heads in Detroit until someone realised that “Nova” isn’t too far away from “No va”
Which means doesn’t run
These folks selling biologically appropriate raw feed might have usefully checked with the Urban Dictionary.
Or me….

Ha, good one.