
…what you don’t measure.
The classic quality management mantra that I learned implementing (in a previous life…) QM/ISO9001 for the intercontinental network of a major logistics airline.
Doesn’t apply here, though.
You can certainly measure the level of floodwaters in the Rhine at Bingen, dating back to 1882, but there’s not much you can do about it.
Apart from erecting signage declaring a Blinding Flash of the Obvious…
